The cannabis market continues to flourish. The top cannabis markets according to a LeafLink report are Michigan, Oregon, Arizona, and Colorado.
Edibles are Competitive
From this report, edibles are considered the most competitive category among the seven that they analyzed (accessories, cartridges, flower, concentrates, pre-rolls, edibles/ingestibles, and topicals). “Out of all the categories and states, “Edibles” in Arizona and “Pre-Rolls” in Michigan are the most competitive categories, followed by “Flower” in Michigan and “Accessories” in Colorado.
Cartridges are an Opportunity
Arizona has seen an increase in sales in cartridges however, there are few brands that are selling there. For those with cartridges to sell, this location can be an opportunity in 2022.
“For companies, determining what categories to focus on is a balancing act between competitiveness and revenue. No categories should be disregarded, but brands should always keep in mind which categories bring in the least revenue.” Source- https://www.cannabisbusinesstimes.com/article/2022-cannabis-market-opportunities-sales-competition-leaflink/
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